If you’re starting a blog, you might find this evaluation of different blogging tools useful. The top free blog platforms are Tumblr, WordPress and Blogger. Here are their advantages and disadvantages. Tumblr Advantages Tumblr is very user friendly; with no coding experience needed. Simply add content and click button to upload. Tumblr gives its users …
Advantages and disadvantages of free blogging tools Read More »
I’m starting a blog, which programme should I use? Blogging is an essential part of any online marketing strategy and when used effectively will drive traffic to your website, promote interaction with your target audience and encourage other users to share your content across the internet. With the amount of blogging platforms available it can …
As blogging in the UK becomes an ever more popular strategy for businesses, and the industries become saturated with blog and content, it is more important than ever to get the balance right and keep the content interesting. We take a look at 5 blogs from UK businesses that hit the spot perfectly. 1. Waitrose …
So as a marketing industry or business professional you will have heard of and most likely seen blogs of all kinds. Some may be personal blogs, others may be the blogs of companies you take an interest in or who are even your competition. So if everyone is doing it, why aren’t you? It is …
Beware. Creating a blog for your business and populating it with relevant and interesting content will not have an instant return. You have to be in it for the long haul, and keep putting optimised and engaging content out there if you expect to get any return, but once it does catch on, it is …
Service businesses face special challenges and can be difficult to demonstrate. If you’re using any form of social media, such as blogging, the blogs can be less engaging as it’s mainly words, no images. This October, for one session only, we’re organising a full day’s cartooning workshop. Everyone says they can’t draw (including me) but …
“Cartoons can generate more sales for service businesses than a whole page of words” Read More »
This is our 100th post which considering the average age of a blogger is around 3 months, we’re doing quite well. We started the blog as an experiment to see if it generated traffic to our website and to use it as a less formal ‘FAQ’ section to our more formal website. What have we …
We’re thinking of starting a blog, but not sure what we could use it for. Some of our competitors have ‘diary blogs’ buy we’re not sure how useful these are. There are some fabulous diary blogs out there which are a good read. For business a blog has to something more. When we started talking …
