engaging blogs

Investigating the demographics of the readers of the world’s top blogs

Pingdom have carried out some research into who reads the world’s top blogs which we found interesting: The blog with the biggest share of older readers is The Caucus, with 25% of its readers being older than 64. In contrast, Engadget, Joystiq, and Ars Technica have no readers over 64. Ars Technica is the only […]

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“Cartoons can generate more sales for service businesses than a whole page of words”

Service businesses face special challenges and can be difficult to demonstrate. If you’re using any form of social media, such as blogging, the blogs can be less engaging as it’s mainly words, no images. This October, for one session only, we’re organising a full day’s cartooning workshop. Everyone says they can’t draw (including me) but

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