Facebook’s success is based on continued growth in advertising revenue. Is Facebook the world’s largest advertiser? It’s in the top list and for Facebook users, the platform is all about social interaction. But the back end of the site is all about advertising, from which the company makes 98% of its revenue. Despite …
When a video becomes viral it means that it has gained its popularity through internet sharing, including email sharing, social media and video sharing sites such as Youtube. Successful viral videos are often humorous, such as The Lonely Island’s ‘Lazy Sunday’ sketch from Saturday Night live. They can range from being TV sketches, internet only …
Facebook has added greater functionality to its advertising programme. This includes: Monitor and measure You can now track the activity that happens on your website or other URL as a result of someone seeing or clicking on your Facebook Ad via Conversion tracking. Targeting Last year there was an uproar about this and it will …
Facebook is in the news again as it has agreed to let third party advertisers use your posted photos WITHOUT your permission. If you are happy for advertisers to use your photos, that’sfine. If not, you need to: Click on SETTINGS (located on top of page in blue bar, next to logout) Select PRIVACY SETTINGS …
This is an example of a ‘banned’ ad in Facebook! It’s ironic in this digital age where we use texting and abbreviated words with less punctuation that Facebook insist on great punctuation! Lynne Truss would be delighted. See http://www.new.facebook.com/ads/best_practices.php for how to ensure your ad isn’t banned! http://rpc.technorati.com/rpc/ping
