The UK mobile ad spend continues to grow, and as more brand and businesses turn to mobile marketing, the quality and success of mobile campaigns is reaching stratospheric proportions. The biggest brands are willing to spend, spend, spend when it comes to mobile advertising, so halfway through 2018 there are already some stand-out examples of highly …
SoLoMo is the newest trends to sweep the marketing world and is based on three key factors: social media, location-targeted advertising and geo-tagging, and mobile device usage. These three key areas have all been on the rise over the last decade and are all becoming integrated into our daily lives and habits, making SoLoMo, a …
One of the age old but still most effective marketing campaigns is mobile messaging. Sending out information to a database via simple text message or picture message has one of the highest average response rates. Multimedia messages (MMS) tend to spike interest more than a simple text message (SMS), and with a speedy response time …
Mobile Marketing: Traditional Messaging Campaigns Are Still One Of The Best Methods Read More »
