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How to use Hashtags as part of your marketing strategy

Originally adopted by Twitter users as a way of categorizing messages, placing the hashtag symbol before a relevant keyword or phrase turns them into searchable links that bring together all posts containing the marked word or phrase. Hashtags can be used to cover any subject from serious events such as government elections to popular culture […]

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IFTTT for social media automation

IFTTT, an acronym for If This Then That, is an automation tool that connects two services together so that an action from one service triggers an action on another. For example, an email could trigger a tweet or changing the profile picture on a Facebook page could automatically change the profile picture of a Twitter

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3 Important Tools To Consider When Building An Online Community

An online community is a valuable resource for any business, but is also one of the most difficult and time consuming to build and maintain. It involves encouraging your customers to join and engage with the fresh and interesting topics of discussion on a regular basis, but if done well it can create brand awareness

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Useful tools for building an online community

An online community is one of the most valuable online commodities a business can have, as it is a place where your brand can both have a voice and give a voice to its customers. Typically online communities are developed using social media channels, and can be combined and integrated using various useful tools. This

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