viral campaign

What makes a viral video?

When a video becomes viral it means that it has gained its popularity through internet sharing,  including email sharing, social media and video sharing sites such as Youtube. Successful viral videos are often humorous, such as The Lonely Island’s ‘Lazy Sunday’ sketch from Saturday Night live. They can range from being TV sketches, internet only …

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Our 3 Favourite Viral Video Marketing Campaigns

Viral marketing is the latest trend encouraging marketers worldwide to get their creative thinking caps on and come up with the next thought provoking share-worthy campaign.  The majority of viral marketing campaigns focus around the medium of video, and although there are some that involve more interactive features such as apps and games, video is …

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