Codes of Practice

Where can I find codes of conduct for the various marketing disciplines?

Different marketing organisations have different codes. The links here show the different codes relating to marketing in the UK:

Chartered Institute of Marketing’s [CIM] code of practice is within its Royal Charter

Direct Marketing Association [DMA] has developed several codes of conduct:

Email Marketing Best Practice Guidelines

Field Marketing Best Practice Guidelines

Mailing Houses Best Practice in Direct Mail Production

Mobile Marketing Best Practice Guidelines

Direct Marketing Code of Practice

Advertising Standards Authority [ASA] sets the British Code of Advertising, Sales Promotion and Direct Marketing

Market Research Society [MRS] sets the MRS Code of Conduct