Marketing eco system

Great illustration from Mullen which shows all the digital campaign
tools you could ever need!

The digital campaign
tools are broken down into specific categories:
  • Print 
  • Out of home 
  • Mobile devices
  • Experiential
  • Place-based
  • Audio-video 
  • Public relations
  • Direct marketing
  • And of course, online!

For a larger version, click here