1.       LinkedIn is 227% more effective at lead
generation compared to Facebook and Twitter.

      2.      
Companies can now update their statuses, and
these will appear on followers’ news feeds.

      3.      
The more fresh content on the page, the more it
will attract visitors, old and new.

      4.      
You can create a products/services tab with a
breakdown of all your company has to offer.

      5.      
People can recommend your individual products
and services.

      6.      
Companies with recommendations are much more
likely to be chosen by a client or consumer than those without. 

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