Essentials of Filter Bubbles

Filter bubble is a term that has been used frequently over the last few years, usually in relation to political

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Social Listening from Siri to Alexa

Smart speakers and voice assistants such as Siri and Alexa can be very useful., but what are the ethical dangers?

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Discover the Language of Emojis for business

Emojis can make messages more eye-catching, emotional and engaging, but they are a language in themselves. Discover more about emojiis.

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Live Chat Essentials that you need to know

Live chat is increasingly popular for businesses of all sizes. This is part 1 of a two-part article on live

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The Development of Online Memes

Learn more about memes (rhymes with cream) online. Memes can spread rapidly online so it’s hardly surprising that many businesses

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Discover how to use Hashtags as a Search Tool

. Learn how to use hashtags as a search tool.   Hashtags have become a familiar sight across the internet,

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Learn about different Live Chat Tools

Live chat enables instant customer service to talk to your website visitors. When it is managed properly, live chat can

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Best Practice in Online Communities

Online communities can be valuable for your business. A good community can provide support to your customers, generate insights into

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Discover more about types of Pop Up Adverts

Pop up ads can be intrusive and irritating, but there can still be times when a pop up is the

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Digital Tools to Detect Fake Traffic Part 2

Fake traffic and social media profiles are causing problems for businesses around the world, but these issues are particularly significant

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Benefits of Working with Influencers

  Online communities can be valuable for your business. A good community can provide support to your customers, generate insights

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Darker Side of Instagram Automation Tools

  The Darker Side of Instagram Automation Tools is a growing issue as some tools can do more harm than

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Email Campaign Programs Part 2

  Email is an effective way of staying in touch in the Western world. Read our Email Campaign Programs Part

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Social Media Engagement Rates

  Social Media Engagement Rates have become a critical metric. But what does good look like? Read more.

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Digital Marketing in China Part 2

Read our second post in this series, Digital Marketing in China Part 2: The 10 Social Media Platforms You Need

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8 Competitor Monitoring and Analysis Tools

Looking for competitor analysis tools? This post identifies 8 Competitor Monitoring and Analysis Tools – read more

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Digital Tools to Detect Fake Traffic Part 1

Digital Tools to Detect Fake Traffic are now essential with ad fraud costing businesses millions of dollars a day.

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Facebook Changes – Privacy and Fake News

The largest Western social media platform Facebook is making changes to address privacy issues and fake news.

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Instagram scheduling tools

Using Instagram and need help managing all those posts? There are a range of scheduling tools designed for Instagram.

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Google’s Latest Changes

More than 40,000 Google searches are performed every second and it’s critical to understand the latest changes.

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Digital Marketing in China Part 1: What Businesses Need to Know About Chinese Social Media

Digital Marketing in China centres around a mobile first approach and the social media platforms often function as an all

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Instagram Tools for Engagement Marketing

  Instagram has become the go-to social media platform and one of the challenges is how it can lead to

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Email Campaign Programs: Which Platform is Best for Your Business?

Learn more about email campaign programs and discover which platform is best for your business. Email remains one of the

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Influencer marketing campaign fails

Influencer marketing is now a common concept for many companies. Getting admired people to use your products and let people

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Firms Quitting Social Media in UK

Big brands leaving social media in the UK, honest departure or publicity stunt? Cosmetics brand Lush announced earlier this year

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How to gain reviews online

Online reviews have an impact on the buying process. We trust the words of strangers more than companies. Gone are

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How to select influencers

Influencers are opinion leaders that can generate product engagement and sales via social media for brands.   In our social

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Smaller boutique online shopping sites

Beyond Amazon and eBay there are smaller boutique online shopping sites used by many online shoppers.   For several years

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Background to Quora

Quora is a form of social media network sharing questions and answers. Quora has been around in concept since 2009

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